Own every paid channel at 8x, across four products and ten markets. Google, Meta, TikTok, LinkedIn and ChatGPT Ads, pointed at creator recruitment, B2B demand and new product launches. Small budgets on purpose: the job is finding what works before anyone spends real money. Hands in the account, not managing an agency.
8x is the fastest growing company in human orchestration: we put the human in the loop, across marketing, engineering, sales and more.
$7M+ Raised
250k+ Humans managed
50+ Countries
The role
8x runs paid acquisition across several products at once, in several countries at once. Today that means Google, Meta, TikTok, LinkedIn and ChatGPT Ads, pointed at four quite different funnels:
8x Social, creator side. Recruiting creators into campaigns. Judged on cost per *accepted* creator, not cost per click.
8x Social, brand side.
Self-serve signups and booked calls, plus lead magnets, retargeting and account-based work.
8x Research. Demand for AI-moderated user research.
8x Plays. Newer products that each need a channel proven or ruled out quickly, on a small budget.
Markets live or queued include the US, UK, Spain, Germany, Turkey, Mexico, India, Brazil, Poland and Japan. Each one has its own language, its own landing page, its own cost base and its own buyer or creator profile. Budgets are small on purpose: the job is to find what works at a few hundred dollars before anyone spends thousands.
You own all of it. Not one channel, not one market.
What you will actually do
Run the accounts
Plan, launch and run campaigns across Google, Meta, TikTok, LinkedIn and ChatGPT Ads, structured so every product and market can be read separately: an ad account per vertical under one MCC, consistent campaign and ad group naming, one UTM convention that everybody follows.
Decide where the next dollar goes
Cut what does not convert in days, not months.
Write and brief the creative
Statics, short video, ad copy, and the landing page sitting behind it. Our best performing creator ad so far was a plain static with blunt copy, so judgement matters more than production budget.
Localise per market
Work out when a market needs a different message rather than a translated version of the same one.
Own tracking end to end
Pixels, conversion actions, GA4, and the events an engineer has to wire for you. You are the person who refuses to switch a campaign on until the attribution can be trusted.
Report weekly, per product, in the open
Spend, cost per lead, cost per accepted creator or booked call, and the drop-off at each step from click to landing page to application to acceptance. Vertical leads make decisions off those posts.
Handle the unglamorous half
Business verification, ad account appeals, blocked domains, budget caps, billing, platform support.
You
Hands in the account
You have run paid yourself, not through an agency or a team under you.
Comfortable carrying it alone
You are the only paid person in the company and the number is yours.
Able to hold a lot at once
Four products and ten markets, without losing the thread on any of them.
Quick to change your mind
When the data says you were wrong you move, and you can say why in one sentence.
Not precious about scope
Some weeks are keyword research, some are arguing with Meta support, some are shooting a new creative angle yourself.
Years of experience matter less to us than an account you can show us and explain. If you turned something around, we want to know exactly why it worked.
What is hard about this job
Attribution is imperfect and parts of our funnel are still being instrumented, so some of your first month is spent fixing measurement rather than buying traffic. Budgets are small enough that you cannot spend your way past a weak creative. In several of our markets nobody has heard of 8x, which means your ads are doing the explaining. If that reads as a reason not to apply, this is probably not your role.
Meet the people who work at 8x.
Short clips from people on the team, in their own words. Hover to watch, click for sound.
Apply for this role
Tell us what you have built. The questions take about fifteen minutes, and you can come back to a half-finished application at any point.
